
Today’s increasingly virtual landscape—along with the workforce’s evolving strategic priorities—has not only changed how we work, but it’s also impacted the way we interact with one another. Employee engagement practices are an essential part of any organization—they can save the company money, improve productivity, increase morale, and decrease turnover. To maintain positive morale and strengthen company culture, nonprofit leaders must prioritize employee engagement and brand reputation strategies.
For just $29 you can discover helpful tactics for building a strong nonprofit brand while fostering an engaged workforce. During this on-demand webinar, you’ll learn:
Register today and you’ll also receive essential handouts for nonprofit leaders—including an employee engagement checklist, a comprehensive onboarding plan as well as creative ideas for celebrating your team and more—FREE with your registration.

Members are a vital key to success when sustaining and growing your association and retaining those members ensures a long-term survival of your nonprofit organization. While recruiting and enrolling new members is important for growth, making a conscience effort to retain members is equally as important. Making your current members feel important and special, reminds them of why they joined your association in the first place. Some tried and true retention methods include creating specialized resources, and educational content—the more you publish industry reports, educational webinars, or offer member discounts, the happier your members will be.
The best course of action to take when retaining members include, focusing on their needs, remind them how much value they bring to your association and engaging them on a regular basis. We’ve put together a list of 5 best practices for improving member retention at your nonprofit organization:
1) Create an Onboarding Plan: First-time members are a specific group within your membership profile that need to be approached with specific strategies. Look for ways to keep new members engaged—monthly check-ins, education materials about new products, keep them informed about upcoming events like webinars or virtual conferences—give them opportunities to learn more about the work your organization is doing in the nonprofit sector.
2) Offering Member Only Benefits: Members are interested and/or passionate about your cause, and they want to feel like they’re making a difference. Communicate with them often with weekly or monthly newsletters as well as through social media. Provide perks such as exclusive, member-only offers from your partners as well as networking opportunities. If possible, provide educational opportunities such as webinars, workshops, and relevant eBooks at member-only prices.
3) Create a Community for Your Members: Encourage a thriving, engaged community of like-minded individuals. Such as, organizing/hosting more networking events, mentorship programs, and creating an online member directory—all methods that can help to increase member retention.
4) Remind Members of the Value You Offer: In your end-of-year communications to members, remind them how their membership with your organization has benefited their association over the past year and how much value their membership brings to your organization.
5) Ask Members to Complete an Exit Survey: While it’s not ideal, it is the reality that there will be members who will choose to cancel their membership. This is a great opportunity to capture unique insight into why a member is leaving by asking them to fill out an exit survey. The data acquired can bring light to pitfalls or areas of your organization to be reviewed and improved upon.
Member retention isn’t just a one-time activity. It is something that’s kept in mind throughout the whole member lifecycle—it’s a strategy that requires just as much attention as recruiting new members. To keep members around long-term, you should be focusing on building better relationships with your members from day one.

Question: HR Compliance: What It Is and Why It’s So Complicated
Answer: Running a business comes with no shortage of perks. You get the freedom to be your own boss, invest in an idea, steer its trajectory, and create wealth. It has its challenges, too. Competition may be fierce. Demand for what you offer may be low. Costs may not be sustainable. But even if everything else is going your way, there’s one challenge that’s ever-present. We’re talking, of course, about HR compliance.
The Definition of HR Compliance
HR compliance is the work of ensuring that your employment practices conform to federal, state, and local laws. This work requires learning which laws apply to your organization and understanding what they require you to do. That’s easier said than done.
HR compliance is truly an art. It requires knowledge, skill, and cooperation. You have to be able to decipher legalese, know where to go to ask the right questions, and create policies and procedures that minimize business risk. You have to ensure that everyone from the executive team to newly minted managers know what they can and cannot do. You have to conduct investigations and enforce your rules consistently. And all this is just the bare minimum—necessary, but not enough to create a truly successful culture.
The work of compliance is never entirely done. Not only do new legal requirements appear on the regular, but, as you’ll read below, compliance obligations are often unclear. While some compliance obligations are definitive, others are unresolved, and a good number require you to make a judgment call. Let’s look at each of these in turn.
Why HR Compliance Can’t Always Be Assured
Some employment laws take the form of “Do this” or “Don’t do that.” The requirements may be simple, like minimum wage, or complex, like FMLA, but either way there’s usually no real question about what you need to do or not do. Compliance with these laws is pretty straightforward. Don’t pay less than the minimum wage. Provide leave to eligible employees for the reasons that qualify, continue their health benefits (if applicable), and return them to their position when their leave ends. As long as you’re clear on the details, you’re not likely to lose sleep wondering if you’re compliant.
Sometimes, however, those details are unsettled. Lawmakers don’t always specify everything a law requires before it passes or takes effect. Even when laws seem clear, trying to put them into practice often raises a lot of questions. And the legislature isn’t the only source of law: regulatory agencies demand their say, and courts get involved, too. To complicate matters, these branches of government don’t always agree with each other, and what they say today may not be what they say tomorrow. Keeping up with the latest official guidance takes time and persistence. It can feel like a marathon, when what you want is a quick sprint to the answer. You have other demands on your time, after all.
Finally, a lot of employment laws have standards you have to follow, but they don’t tell you how. Neither the IRS nor the DOL, for example, tells you whether your workers are employees or independent contractors—unless there’s an audit or complaint. Instead, these agencies publish tests with general criteria that you use to make case-by-case determinations.
The Americans with Disabilities Act (ADA) works this way, too. The ADA requires employers to provide reasonable accommodations to employees with disabilities, with a few exceptions. One of the exceptions is that the accommodation doesn’t create an undue hardship on the employer’s business. The basic definition of an undue hardship is an action that creates a significant difficulty or expense. Although the law provides factors to consider in making this determination, the onus is on you to decide whether an expense or difficulty from an accommodation is significant. And, ultimately, your conclusion could be challenged in court.
Why HR Compliance Looks Like This
If HR compliance seems overly-complicated, that’s because it is. Our current legal landscape is the result of three competing philosophies about how the workplace should be governed, who should govern it, and whose rights in the workplace should be prioritized in the law.
Owner Control
According to the first view, business owners should have control over their workplaces for one simple reason. They own the business. It’s their property, and as owners they should have the legal right to govern it. Employees have no right to control aspects of the workplace because the workplace isn’t theirs. They don’t own it. It’s not their property. If they don’t like the terms and conditions of their employment, they can and should go elsewhere.
While an owner might employ managers or an executive team to make decisions about who to hire and fire, what to pay, how to assign work, and other such matters, the owner remains in charge. Advocates of this view include the economist Milton Friedman. In 1970, he famously argued that corporate executives should bow to the desires of the owners. The will of the owners reigns supreme.
Worker Control
According to the second view, workers should have a say in the decisions that get made simply because those decisions affect them and their livelihoods. In this line of thinking, the governance of the workplace should adhere to the principles of democracy. However, proponents for this view differ on how democracy in the workplace should be practiced.
In the 1930s, Senator Robert F. Wagner introduced the National Labor Relations Act. He wanted to guarantee the “freedom of action of the worker” and ensure that workers were “free in the economic as well as the political field.” Today, talk of democratizing the workplace usually refers to bolstering unions. But there are other proposals to note. Some champions of workplace democracy, like Senator Elizabeth Warren, have pushed for employee representation on corporate boards. Others favor cooperative models in which the division between employers and employees doesn’t exist.
Full-fledged workplace democracy is still a fringe view, though. The very definition of an employee remains a worker who does not have the right to control what the work is, how it’s done, or how it’s compensated. Employees may be given authority to make decisions. They may have influence over their superiors. But they are not legally in charge.
Societal Control
Advocates of the third view argue that the government has an interest in exercising some measure of control over the work and the workplace. In the employer-employee relationship, employers typically have significantly more power than employees—especially an employee acting as an individual. Frances Perkins, who served as Secretary of Labor and was a key architect of the New Deal, believed that government “should aim to give all the people under its jurisdiction the best possible life.” She saw a role for legislatures in countering long hours, low wages, and other conditions unfavorable to employees.
How These Philosophies Have Played Out
In the United States, HR compliance is the result of these three competing and arguably incompatible philosophies. Government action with respect to employment has tried to empower workers and afford them certain rights, protections, and freedoms in the workplace, all while preserving the employer’s control over their business.
We can see this balancing act in the differences among state laws. Some states prioritize the right of owners to control their workforces and are loath to restrict that right through legislation. Other states act out of what they see as a duty to secure the rights of workers. Imposing obligations on employers doesn’t bother them.
We also see this balancing act in the way that employment laws tend to set parameters rather than dictate exactly what employers must do. You can pay employees whatever you want, so long as you pay at least the minimum, offer an overtime premium when applicable, and meet equal pay requirements. You can theoretically terminate employment for any reason or no reason at all (though we don’t recommend it); but you can’t fire someone for an illegal reason. Even laws that require a new practice, such as paid leave, allow flexibility provided you meet minimum conditions.
Takeaways
First, when you’re assessing your compliance obligations, understand that not all compliance obligations are clearly delineated or settled law. Unsettling as that may be, it’s how our system has been set up. In those cases, you’ll have to weigh your options and the risks involved, and then make a decision. Sometimes you may need legal advice in addition to HR guidance. Remember, however, that despite all the many employment laws on the books and in the imaginations of legislators, the system is designed to keep employers in charge. You can’t eliminate all risk, but by understanding the nuances and open questions, you can significantly minimize it.
Second, document your actions and decisions. It only takes an employee filing a complaint for enforcement agencies to get involved, but you are better protected if you can quickly and clearly explain to them the reason for your actions.
Third, evaluate whether your policies, procedures, and practices are satisfactory to employees. No employment law gets written in a vacuum, and no law is truly inevitable. Lawmakers passed the Fair Labor Standards Act because workers and the general public felt that labor standards were unfair. Today we wouldn’t have people pushing for predictive scheduling laws if they felt that work schedules were already sufficiently predictable. Harassment prevention training wouldn’t be mandatory (where it is) if sexual harassment weren’t widespread.
Fourth, lead by example. Make good employee relations a key part of your brand and competitive advantage. Employees have higher expectations today than they used to. Meet those expectations and motivate other employers to do the same, and you may find that the compliance landscape of the future is less winding and boggy than it could have been.
Finally, spend some time each day learning about your compliance obligations. Use resources that break down federal and state employment laws in a way that laypeople can understand. Keep up to speed on the latest compliance obligations and contingencies you should consider. HR compliance is an art. The first step to mastering it is learning what it entails and how it works.
You can also download the Telecommuting Checklist as a tool for when an employee is transitioning to a remote schedule. Q&A provided by Mineral, powering the UST HR Workplace. Have HR questions? Sign your nonprofit up for a FREE 60-day trial here. As a UST member, simply log into your Mineral portal to access live HR certified consultants, 300+ on-demand training courses, an extensive compliance library, and more.

Question: How do I make a telecommuting policy?
Answer: Although some employers will be comfortable sending everyone home with their laptop and saying, go forth and be productive, most will want to be a little more specific. A good telecommuting policy will generally address productivity standards, hours of work, how and when employees should be in contact with their manager or subordinates, and office expenses.
For instance, your policy might require that employees are available by phone and or a messaging app during their regular in-office hours, that they meet all deadlines and maintain client contacts per usual, and that they check in with their manager at the close of each workday to report what they have accomplished. Be sure to let employees know whom to contact if they run into technical difficulties at home.
You’ll also want to specify how expenses related to working from home will be dealt with. If you don’t expect there to be any additional expenses involved, communicate this. You don’t want employees thinking this is their chance to purchase a standing desk and fancy ergonomic chair on your dime. That said, you should consider whether employees will incur reasonable and necessary expenses while working from home. Some states mandate reimbursement for these kinds of expenses, but it’s a good practice to cover such costs even if it’s not required by law.
You can also download the Telecommuting Checklist as a tool for when an employee is transitioning to a remote schedule. Q&A provided by Mineral, powering the UST HR Workplace. Have HR questions? Sign your nonprofit up for a FREE 60-day trial here. As a UST member, simply log into your Mineral portal to access live HR certified consultants, 300+ on-demand training courses, an extensive compliance library, and more.

Newly promoted managers face challenging circumstances in the early stages of transitioning roles. By understanding the different ways leaders approach business problems, you can learn to speak to each accordingly—integrating the collective knowledge to solve matters of strategic organizational importance.
This session takes a deep dive into each of the seven conceptual shifts necessary to move from managing to leading. You’ll learn practical tips for creating strategies to transition from tactical manager to strategic leader. In this webinar, we’ll discuss:
• Understanding mindsets at a manager versus leader level
• How to recognize behaviors that prevent leadership progression
• Tactics you can use to change behaviors that limit leadership progression
Discover the seven most challenging mindsets of new managers, and how you can create development plans to move to better leadership behaviors.
You can also check out our GoToStage Webinar Channel—your one-stop-shop for viewing UST’s most popular and FREE on-demand webinars—to keep up-to-date on important legal changes and nonprofit trends that may impact your organization.

Nonprofit managers are relied upon to not only lead productive teams, hold employees accountable, and manage processes but are also expected to engage and motivate employees with limited funding. They must be innovative, resourceful, and strategic. To help nonprofit leaders maintain high-performing teams—while also strengthening their leadership skills—we created the 2021 Nonprofit Leadership Toolkit.
This free toolkit includes a performance appraisal checklist, manager-employee check-in form, tips for leading a hybrid workforce, and more:
Want access to more HR-specific articles, templates and checklists? Sign up for a FREE 60-Day Trial of UST HR Workplace today! You’ll also gain access to live HR certified consultants, 300+ on-demand training courses and an extensive compliance library.

After an extremely challenging year (or two) of workforce disruptions, nonprofit employers are finding their footing again. And, with the holidays upon us and more organizations supporting flexible routines—working remote, adopting a hybrid model, or still meeting in-person—many are looking for creative ways to celebrate the holidays with their devoted staff. It’s these events and get-togethers that bind employees together and makes them feel valued while also improving overall morale.
Opportunities to recognize employee achievements and strengthen team connections should never be overlooked but especially not during this time of year. Whether you realize it or not, your employees miss their colleagues and the fun activities they use to do together such as holiday celebrations—even if they prefer working from home. A sense of community among your remote or hybrid team is crucial for building a positive employee experience and maintaining your nonprofit brand.
All of the activities below are designed to accommodate teams regardless of their work location or time zone. You can even run some of these activities over the course of a few days (or weeks) ensuring all participants have time to respond. And, with a little research you can find a plethora of helpful templates, checklists, and directions online to assist with coordinating a fun-filled event.
Get creative and take the time to celebrate your team this year by spreading a little extra holiday cheer! By planning something fun and engaging for your team, you can renew loyalty, get employees excited about the new year ahead, and nurture company culture.

Whether you’re aspiring to be an executive leader, get promoted into a director’s position, or even launch your own nonprofit—rarely there are clearly defined paths to career development when working in the nonprofit sector. While this lack of structure can be challenging, it offers an unexpected opportunity to pave or create your own career path. Without the typical career ladder to climb, the opportunity to take on new responsibilities could be presented to you in a more timely fashion. At any age, with drive, desire and expertise being essential characteristics, you can become a nonprofit leader who wants to make a difference.
In order to create the right professional development plan, here are nine methods to follow, to consider, and use as a guide when furthering ones’ professional career as a nonprofit leader:
1) Conduct thorough interviews: Find those who hold a position that you might aspire to want one day. Take the opportunity to ask questions about how they got to where they are, what their day-to-day tasks look like, how they contribute to the organization, and what the position requires of them.
2) Seek out volunteer opportunities: When it comes to learning, especially within the nonprofit sector, there’s no substitute for hands-on experience. Volunteering can offer exposure to the operational facets of the organization by taking on new responsibilities, such as, join the fundraising or strategic planning committee or volunteer to help with the organization’s next event.
3) Ongoing education: If you’re looking for an advantage when pursuing leadership opportunities, consider looking into continuing education (i.e.: an advanced degree, or a specific leadership training program). Having this additional training under your belt will set you apart being well versed in business management principles and the ability to juggle competing priorities.
4) Learn about your organization: Take the time to develop a well-rounded view of everything that is involved in the role of running a nonprofit. This experience will be valuable to you as you progress into a leadership position.
5) Apply constructive feedback: As you take on new challenges and work outside your comfort zone, it’s more than likely you’ll make mistakes along the way. Take the time to learn from these and plan how you will do better in the future.
6) Network amongst your peers: Find people who are at a similar point in their own careers and develop genuine relationships with them. Be sure that you add real value to the relationship and that way, your peers will come to value you—opening doors for you in the future.
7) Relocate to another organization: With a strong foundation of skills in place and a desire to take on more responsibility, you might find that your current organization doesn’t have any openings for you to move up to. Take this opportunity to look for other employment and if you find a great position within your network, don’t hesitate to pursue it.
8) Join a nonprofit board: Being part of a board will give you high-level insights about the inner workings of nonprofits. Develop relationships with others who serve on nonprofit boards and seek out an organization doing work/serving a community that you’re passionate about.
9) Find day-to-day challenges: Leaders face challenges daily, so it is crucial to avoid becoming complacent. Striving to challenge yourself on a daily basis will not only push you to find solutions, it will help you build your resume.
When applying these methods, you will develop the skills and knowledge necessary to successfully lead an organization. If you envision yourself in a leadership role, you’ll have the ability to lay the foundation by excelling in the position you currently hold. These methods will help you cultivate leadership skills, emphasize teamwork and inclusive decision-making.

One of the main reasons employees leave their jobs is because they don’t feel appreciated—causing many to question their work and often looking for a job elsewhere. Not surprisingly, but now more than ever before employees expect their workplace to deliver a productive, engaging, and enjoyable experience so to keep high performing employees on the payroll, leaders must consider recognition efforts a top priority. Celebrating achievements at work is also an important part of the productivity cycle and can transform the organization by keeping everyone aligned to the mission and values that contribute to its long-term success.
Impactful recognition has little to do with money and doesn’t need to be extravagant to be effective—it should however be genuine and come from a place of appreciation. It’s important that leaders celebrate wins big and small as both are equally valuable and impactful. Often missed opportunities to celebrate an employee include successful completion of large or new projects, teamwork, work anniversaries, and ongoing behavior that positively impacts fellow co-workers. When a manager takes the time to regularly demonstrate gratitude and appreciation for an employee’s accomplishments—both professional and personal—it can motive, engage, and reinforce positive behaviors and outcomes.
Remind your employees that you value their contributions and celebrate their successes. Check out UST’s “5 Ways to Celebrate Your Team” for some creative ways you can start recognizing your team.
It’s up to leaders to find opportunities to celebrate their employees while also encouraging employees to celebrate each other. By creating a culture of recognition, you can improve morale and ensure your most valuable assets remain motivated to stay.

Question: What are some typical examples of employee discipline? Are there any you recommend?
Answer: Discipline should reflect the severity of the behavior, attempt to correct it, and be applied consistently. You’ll want to consider how you addressed certain behaviors in the past and the precedent you want to set for the future. For instance, if you jump straight to a final warning when a certain employee is an hour late to work, but let another employee come in late regularly without so much as a written warning, you’re setting yourself up for trouble.
We generally recommend progressive discipline. This means you start small and work your way up to termination. Progressive discipline often includes these steps:
At each step, make your expectations clear, notify the employee of the consequences if they fail to improve (that they’ll be one step closer to termination), and document what actions you took. The warnings you give to the employee should stick to the facts, i.e., what infraction was observed, when it occurred, and what policy or policies were violated. Opinions about the infraction should be left out, as these are easily disputed. For example, “Yesterday, you arrived 20 minutes late in violation of our attendance policy” simply states the facts, whereas “You’re always tardy and can’t be trusted to arrive on time” is likely to get pushback.
Q&A provided by Mineral, powering the UST HR Workplace for nonprofit HR teams. Have HR questions? Sign your nonprofit up for a free 60-day trial here. As a UST member, simply log into your Mineral portal to access live HR certified consultants, 300+ on-demand training courses, an extensive compliance library, and more.
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This Privacy Policy and the Terms of Use for our site is subject to change.
UST maintains a secure site. This means that information we obtain from you in the process of enrolling is protected and cannot be viewed by others. Information about your agency is provided to our various service providers once you enroll in UST for the purpose of providing you with the best possible service. Your information will never be sold or rented to other entities that are not affiliated with UST. Agencies that are actively enrolled in UST are listed for review by other agencies, UST’s sponsors and potential participants, but no information specific to your agency can be reviewed by anyone not affiliated with UST and not otherwise engaged in providing services to you except as required by law or valid legal process.
Your use of this site and the provision of basic information constitute your consent for UST to use the information supplied.
UST may collect generic information about overall website traffic, and use other analytical information and tools to help us improve our website and provide the best possible information and service. As you browse UST’s website, cookies may also be placed on your computer so that we can better understand what information our visitors are most interested in, and to help direct you to other relevant information. These cookies do not collect personal information such as your name, email, postal address or phone number. To opt out of some of these cookies, click here. If you are a Twitter user, and prefer not to have Twitter ad content tailored to you, learn more here.
Further, our website may contain links to other sites. Anytime you connect to another website, their respective privacy policy will apply and UST is not responsible for the privacy practices of others.
This Privacy Policy and the Terms of Use for our site is subject to change.