Recruit Your Next Employee via Texting

Technology continues to create more tools for recruiters to use to reach potential candidates—whether it be via email, social platforms like LinkedIn or the most popular, texting. While texting is an informal way to communicate, it can act as simple way to vet someone to see if they are a good fit for your company or at the very least, see if they are interested—this can be an optimal time saver. The number of technology companies creating messaging tools to help organizations reach potential employees by text continues to grow.

With most nonprofit organizations are constrained by limited bandwidth, utilizing a text-messaging platform could be a beneficial solution that could help bring in the ideal employee while managing time more effectively. Adding this type of tool to your hiring process can help fine tune interview logistics and allow for pre-screening questions prior to scheduling a phone or in-person interview. In such a highly competitive market, nonprofits are always looking for solutions to grab the attention of candidates that are the best fit for the job as well as better manage how they communicate with those seeking an open position.  

Compared to email and job board email listings, incorporating text messaging into your recruiting process can increase the likelihood of actually getting a response. Texting offers a quick back and forth conversation, which can help move the process along at a quicker pace, allowing employers to ask basic questions regarding requirements, experience and availability—while candidates can ask about benefits or pay. This could all be discussed before scheduling a meeting or even a phone call—preventing the off chance of wasting either parties’ time. Texting also offers an informal environment that can help decrease the chances of any awkwardness of a first-time discussion.

While text-based recruiting is more commonly used for higher volume job categories such as retail, food service, nursing and customer service, there are some companies using these solutions for professional jobs or high-demand positions such as software programming. These messaging tools are being used to hire a wide-range of positions and continue to become more sophisticated as the demand increases.

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01/24/19 4:45 AM

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