Entries with Blog Label: Nonprofit Management

What is a KPI? A Key Performance Indicator (KPI) is “a measurable value that demonstrates how effectively a nonprofit (or another type of organization) is achieving its key organizational objectives.” Most nonprofits make their data-driven decisions with the help of KPIs – using them at multiple levels to evaluate success in reaching targets.

While KPIs provide important performance information that can allow nonprofits to understand whether or not they are on track toward certain objectives, they must fully grasp how the KPI’s work and how it’s benefiting the organization’s return on investment. The executive team and board members will be looking for stats and will have questions. Such as, how quick will we see a return? Are we seeing any patterns with our donor’s behavior? Can we see a comparison year over year? etc.

The use of KPIs can help correct an organization’s course of action efficiently and adapt to the changing conditions of the environment. When a nonprofit is looking for ways to succeed and achieve its mission in an ever growing and noisy space, they need a solution to measure progress and apply their course of action accordingly.

KPIs are essential when making informed decisions. Once a nonprofit gathers relevant and sufficient data, it’s much easier to make sound decisions that are going to push the organization in the right direction. It’s common that many nonprofit organizations measure generic KPIs that don’t offer any help in understanding whether they’re progressing towards achieving their mission and to what extent.

Being that it’s crucial and challenging to select the right KPIs for your organization, here’s a list of  suggestions for KPIs that are specific to various areas of nonprofit management:

1) Donors & Growth of Donation

2) Donor Retention Rate

3) ROI for fundraising

4) Track donation conversions by channel

5) Website page views

6) Email click-through rate

Friendly reminder: Once your KPIs are set, the work isn’t over. Make sure you’re checking-in regularly, whether that’s weekly or monthly and use that data to your nonprofits benefit. Tracking these important KPIs affect donor relations, program delivery and most importantly, the ability to achieve your nonprofits mission.

From 2007 to 2016, the nonprofit sector experienced substantial growth in employment and a range of industries reaped the benefits of this growth. During this time, nonprofits surpassed the for-profit sector in employment growth with a 16.7 percent increase compared to the 4.6 percent increase in the for-profit sector. With consistent resilience and very little recognition for these efforts, nonprofits had the ability to employ nearly twice as many workers as construction, finance, insurance and transportation.

When looking at how nonprofit employment is distributed across a variety of industries, it can be helpful to see which industries benefited from this growth. Hospitals came in at the highest with 34 percent of the total, along with other health care sectors (e.g., nursing homes and health clinics) at another 21 percent. Next, is education with 14 percent of nonprofit employment then social services with 12 percent. An interesting point made in The 2019 Nonprofit Employment Report is “within the industries noted above, nonprofit workers tend to out-earn for-profit workers” and an example of this is, “an average nonprofit worker in ambulatory health earns $1,364 a week versus $1,101 for a person employed in the same industry by a for-profit firm. That is a 24 percent nonprofit wage advantage. In the social assistance sector, the nonprofit wage advantage is a stunning 55 percent.”

While nonprofits are less impacted by recessions than for-profit firms, they still face other obstacles that are unavoidable. For-profits continue to make advancements and are outpace nonprofits in a number of the traditional nonprofit sectors, such as nursing and residential care field, hospital field, social assistance; to name a few. For-profits also continue to grow in the private sector and while nonprofits are growing in the service(s) sectors, they are growing faster than the economy can accommodate.

With the nonprofit sector continuing to show resilience while battling with the many economic pressures and in constant competition with the for-profit sector, the nonprofit sector continues to push on. However, attention needs to be given to the many factors that impact the future of nonprofit business models.

In late 2010, nonprofits earned more than $670 billion and employed more than 1 in 12 Americans. However, recent screenings have revealed that nonprofits don’t tend to hire employees with criminal backgrounds.

Whether intentional, or unintentional, only 5 percent of those who were screened by Lexis Nexus Risk Solutions had ever been involved in any kind of criminal activity. But more than 1-in-5 of those who had a criminal background had been convicted of serious charges, including drug-related offenses, sexually-based crimes, kidnapping, and murder.

Nearly 1,200 nonprofit employees who were given background checks during the study had been convicted of murder. There were also 600 kidnapping offenses included in the audit.

Every year, Lexis Nexus combines forces with thousands of nonprofit agencies across the United States to conduct background checks and gather information designed to better protect nonprofit organizations in the event of a bad, or worse, accidental, criminal hire.

New EEOC Guidance May Soon Change This

In April, the U.S. Equal Employment Opportunities Commission approved new guidance on criminal background checks that requires all employers to individually assess whether an applicant’s past criminal conduct is job related or consistent with business necessity before throwing them out of the hiring pool.

For nonprofits who have encountered problems with employees whose criminal background prove not so distant, and for those who protect clients from criminals, the new rules will be jarring because the EEOC provides only 2 circumstances in which an employer can meet the “job related and consistent with business necessity” on a consistent basis. The first occurs when an employer is able to validate the criminal conduct screen for the position in question. This can only be done in accordance with the Uniform Guidelines on Employee Selection Procedures Standards if the data about the candidates’ criminal conduct, as related to their work performance, is available and can be validated.

The second, more time consuming and personal, option requires that a nonprofit employer must develop a targeted screen of all applicants considering the nature of their crimes, the time elapsed, and the nature of the job available. The employer must then provide applicants excluded by the screen the chance for an individual assessment to determine whether the policy, as-applied, is job related and consistent with business necessity.

The individual assessment would further require that the candidate is notified that they have been excluded from consideration because of a criminal conviction. According to the EEOC, the notice would have to include an opportunity for the screened candidate to demonstrate that the exclusion should not be applied based on the particulars of the candidates’ circumstances.

The employer must also consider their appeal with merit to the particular circumstances that are revealed during the consideration period.

What It All Means

Thankfully, the same study that found that only 5 percent of those employed by nonprofits have criminal backgrounds found that the number of nonprofit employees with criminal backgrounds has declined for five consecutive years, dropping from 7 percent in 2007 to 5.3 percent in both 2010 and 2011.

According to the study, which is called The Power of Positive Information, “The results… demonstrate that our background screening programs are working for nonprofits and underscore the importance of continued screening vigilance at nonprofits since nearly one-fourth of the records included in the audit were for serious offenses.”

More importantly, the study shares several best practices and program recommendations including:

  • Developing a standard screening policy that’s automated across locations to boost program efficiency and effectiveness
  • Volunteer rescreening, which keeps organizations updated about any evolving risk
  • Expanding minimum screening requirements to supplement a national criminal database search with a country-level search to enhance program strength.

To learn more about the study or how you can better improve the security of your nonprofit, visit http://www.lexisnexis.com/nonprofit for the full study.

Performance management enables business leaders to motivate staff members and maximize worker productivity. Go-getting employees thrive on productive feedback, while others need a clear plan to boost their productivity.

While large corporations devote huge sums of money toward highly complex and feature-rich performance management software suites, these systems typically focus on standardized forms and universal rating systems. Often, this kind of one-size-fits-all management is unproductive and ineffective. Fortunately, there are newer, cost-effective performance management applications that are accessible to even the smallest organizations that do a better job of boosting performance.

With the abundance of available software suites on the market, small organizations can lease performance management applications for pennies on the dollar. Of course, business leaders must also consider the costs involved with managing these kinds of applications. As such, it makes good sense to choose a management suite that is easy to use and integrates well with existing work processes.

To learn more about how low-budget organizations can effectively achieve their goals through data and performance management, check out Rutgers University’s infographic on Using Data to Improve Performance in Nonprofits.

While nonprofit marketing metrics such as engagement, social shares, and “likes” offer insight into your campaigns—other metrics like dashboards, strategic plan reports, financial and activity reports can offer a basic yet sophisticated snap shot of your nonprofit’s overall performance. 

As a nonprofit leader, looking beyond the metrics of a simple activity or campaign and focusing on the long-term viability (appealing to users and supporters), relevance and sustainability (access to and use of funds) of your organization as a whole—offers great insight into the performance and longevity of your nonprofit.

Here are some metrics that offer valuable information around the viability and sustainability of your organization:

1) Viability and Engagement:

                a) Following the patterns of your users, such as the increase of benefits and engagement.

                b) An increase of social media followers, leading to a higher number of content shares.

2) Sustainability and Financial Security:

                a) A change in source of funding (i.e., philanthropy, government, fees) followed by observing the strengths and effectiveness of these different funding sources.

                b) A change in seeking of funding (i.e., reserves, endowment), and monitoring the status of each request and how successful the outcome is.

Measurement doesn’t just show progress or results—it shows insights and, perhaps most importantly, shapes behavior. The use of these metrics will reveal if your organization has the relevance and viability to encounter current and future challenges and the ability to make necessary adjustments.

If the leadership associated with a mission-driven organization believes strongly in the mission of their nonprofit, they will endure the struggles to establish the long-term viability and sustainability for the organization—ensuring the mission is the number one priority.

Competencies are designed to help individuals grow in their roles and their organizations. However, when competencies are poorly defined or applied incorrectly, they can undermine a nonprofit’s talent management process.

According to the Stanford Social Innovation Review, 1 in 4 senior nonprofit executives will leave their organizations within the next 2 years. These departures can result in a loss of productivity and require the use of organizational resources in order to fill the position. The time and energy spent recruiting and looking for a replacement can equal an employee’s salary depending on the position. These retention rates can have an effect on the managerial level as well. Research shows that managers believe that finding employment elsewhere is the only way they will grow faster.

To reduce turnover, nonprofits can create a talent management process that defines and uses competencies that will help individuals grow in their roles and organizations. When defined and used properly, competencies can help identify particular skills, capabilities, and experiences needed for employees to perform at their best and to encourage future growth.

Here are 4 common mistakes nonprofit organizations make when defining and using competencies:

1. To use competencies properly when assessing an individual’s performance.

A performance assessment of an individual should be based primarily on how well they are doing against their agreed upon goals and target for the year. Competencies enable this performance and act as a guide for individuals to understand the skills they need to develop to improve their performance over time.  Organizations that do this right use the performance assessment to identify the competencies for each individual to work on.

2. Only thinking of competencies in relation to the work of the individual and organization.

Most nonprofits, that have identified and defined competencies, use a list of job-related competencies. These are generally relevant for everyone in the organization (e.g. communication, dependability, workload management) and can include ones that are specific to certain roles. However, many nonprofit organizations forget that they need to have a set of leadership competencies along with the job competencies — to encourage organizational success.

3. Failing to tailor competencies that are both organization-specific and future oriented.

Some nonprofits have a starter set of competencies that they work with that were either pulled from an HR website or another resource. However, most organizations have not considered if these competencies will enable the organization to achieve strategic priorities. While starter lists provide a good foundation, there needs to be a set of competencies that are specific to their work and encourages future success.

4. Not defining competencies that make them user friendly for development purposes.

While many organizations have a short definition for each competency, only a few have taken the time to create a more elaborate definition for each one. This would provide a better understanding of what it means to progress from an early stage to an advanced stage for each competency.

Nonprofit organizations that approach identifying and using competencies with leadership development in mind avoid many of these pitfalls. In addition, getting the competencies right and using them for development purposes gives nonprofits a better chance at increasing retention and job satisfaction among emerging leaders.

Nonprofits connect communities.

A study by the John Hopkins University Center for Civil Society Studies (@JHUCCSS) has found that nonprofits are a significant and growing source of jobs and economic activity worldwide.

The study, The State of Global Civil Society and Volunteering: Latest Findings from the Implementation of the UN Nonprofit Handbook, found that if both paid staff members and volunteers are counted, nonprofits employ 7.4 percent of the total workforce—on average—in 13 nations for which this information was available.

Furthermore, because nonprofits are growing so quickly, it was found that their economic activity is outpacing that of the national average of economic growth in many of the nations studied.

Does this ring true at your nonprofit and in your community? Does it make a difference? Let us know!

Want more about the findings? Read this overview.

Read more about the study’s findings here.

Exit interviews can be an extremely effective tool when done properly. By gathering meaningful information from a departing employee about their experiences with your organization, you can make improvements that could increase retention.  

 

Presented by Glassdoor and hosted by Christopher Lee, this on-demand webinar highlights the proper execution of exit interviews and their impact on the business. Christopher is the HR Manager for Epsilon with more than 10 years of experience helping businesses to meet their goals through employee relations, performance management and organizational development.

 

You’ll learn why the exit interview is so important, not only for the organization but also for the exiting employee, current personnel and future staff.

Watch the webinar recording today!    

Want access to more learning opportunities, tips and legal updates just for nonprofits, sign up for our monthly eNews today!

PT Barnum’s quote, “There is no such thing as bad publicity” is not the case when an employee comes forward with a claim of harassment or hostile work environment and, to make matters worse, discusses the company’s handling of the situation on social media or in the press.

If you’re a company like Uber, you can hire the former Attorney General to manage the issue. But if you’re not, what can you do to get things under control? And how could your company have avoided the issue to begin with?

Presented by ThinkHR, this on-demand webinar highlights the latest best practices and tools to prevent harassment and discrimination claims.

You’ll learn the key components of respectful workplace cultures for prevention as well as practical ideas for conducting investigations into claims of improper conduct to help resolve issues when they arise.

Watch the webinar recording today!

This webinar offers 1 HRCI and SHRM-approved credit. Want access to more HR-certified webinar opportunities and a live HR hotline? Visit www.chooseust.org/thinkhr/ to sign up for a FREE 30-day trial of the UST HR Workplace, powered by ThinkHR.

If you’re like many people the idea of having to sit down and negotiate a compensation package—of any kind—dulls the thrill of finding a new job and learning that you’re the right fit. But by preparing yourself for the conversation you are better positioned to come to a happy medium with your potential employer.

If they’re fighting this hard, chances are they didn’t do their research!

As a starting point, make sure that you’ve gotten far enough along in the interview process that you’re questions are appropriate. The standard suggests that asking in the first meeting is too forward, but by the second or third interview you should have some idea of whether or not the salary fits your expectations and living standards.

Once you have an idea of what the salary may be, and are firmly knowledgeable of the fact that the organization (and you!) have decided you’re right for the position be “Ready For Practice.”

A short mnemonic you can easily remember to help you better retain these principles, “Ready For Practice” translates to: Research, Focus on the Future, and Prioritize.

Let’s start with “Research.”

Research

If you don’t already know them, research the standard compensation benefits for specific nonprofit jobs. Often nonprofits review their executive compensation packages annually against peer organizations, but if you aren’t looking for an executive position you may have more hurdles to jump.

Often nonprofit positions outside of the executive suite are more heavily influenced by internal structures and the current compensation of peer positions. The better you understand these ranges, the more leverage you can create to tailor a request close to the standard that the Board or CEO will accept.

Also look at the financial history of the organization you are interested in working with. If you notice that they have had a rough time for the past 5 years, it may not be in your best interest, or in theirs, for you to ask for $500,000 a year. But, if you look at their financial history and see that they have the right combination of stability and growth that would merit a larger salary for your position, ask for it.

What other tips do you have for negotiating a nonprofit compensation package? Do you have any little known (or best used) research practices others can use? Tell us about them on Facebook, Twitter, or LinkedIn!

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Privacy Policy

Privacy Policy and Terms of Use

UST maintains a secure site. This means that information we obtain from you in the process of enrolling is protected and cannot be viewed by others. Information about your agency is provided to our various service providers once you enroll in UST for the purpose of providing you with the best possible service. Your information will never be sold or rented to other entities that are not affiliated with UST. Agencies that are actively enrolled in UST are listed for review by other agencies, UST’s sponsors and potential participants, but no information specific to your agency can be reviewed by anyone not affiliated with UST and not otherwise engaged in providing services to you except as required by law or valid legal process.

Your use of this site and the provision of basic information constitute your consent for UST to use the information supplied.

UST may collect generic information about overall website traffic, and use other analytical information and tools to help us improve our website and provide the best possible information and service. As you browse UST’s website, cookies may also be placed on your computer so that we can better understand what information our visitors are most interested in, and to help direct you to other relevant information. These cookies do not collect personal information such as your name, email, postal address or phone number. To opt out of some of these cookies, click here. If you are a Twitter user, and prefer not to have Twitter ad content tailored to you, learn more here.

Further, our website may contain links to other sites. Anytime you connect to another website, their respective privacy policy will apply and UST is not responsible for the privacy practices of others.

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